There’s been an explosion of interest in new “startup accelerators,” incubation, coworking, startup funding, and new-manufacturing efforts in Baltimore in the last few months; unfortunately this appears to say less about Baltimore than it does about the growth in interest in these efforts worldwide.

Here’s a list of some efforts in this space:

• “Accelerate Baltimore” at ETC Baltimore
• Accelerator led by Cangialosi and Lane
• ETC Baltimore itself (Canton and 33rd street)
• Baltimore Node, Hackerspace on North Avenue
• Sizeable Spaces, coworking in South Baltimore
• Capital Studios, coworking on Central Avenue
• Beehive Baltimore, coworking at ETC Baltimore
• Accelerator effort being driven by Mike Brenner
• Accelerator/cyber/techspace in Harbor East, led by Karl Gumtow
• Innovation Alliance effort being led by Newt Fowler
• Theater/workspace being discussed by Chris Ashworth/Figure 53
• Shared warehouse workspace being discussed by Andy Mangold/Friends of the Web
• Baltimore Angels (Cangialosi et al)
• Invest Maryland fund (DBED)
• TEDCO’s Innovation fund
• Abell Foundation fund (tied to Accelerate Baltimore)
• Wasabi Ventures fund (investing in city, affiliated with Loyola)
• Fabrication Lab at Towson University
• Fabrication Lab at CCBC
• Fab-lab ideas discussed by John Cutonilli
• Highlandtown workspace development led by Ben Walsh
• Mike Galiazzo, pushing Local-Made, (head, Regional Manufacturing Institute)

Did you know about all of these things? Amazingly, many of the people leading these efforts don’t. Or if they do, they’ve not actually talked to the people involved. To me, this is a problem.

Why? Because folks attempting to gather support for these efforts don’t have all the facts. They either haven’t sat down and listened to people’s motivations, and they’re flying blind. Or it means that they have been unable to sell other like-minded entrepreneurs on their vision, which probably means their vision is not that compelling. And that’s even worse.

But this is not all that’s wrong.

Two Serious Problems

One: there’s a tremendous amount of duplication of effort represented in the list above. Why duplicate all of that administrative, accounting, legal, and governance overhead? By pooling more of these efforts together, that overhead can be minimized and shared.

Two: we don’t have enough human capital to support all of these different efforts. We simply DON’T. Many seem to think it will somehow materialize, but from where I sit, with possibly the widest-angle view of the landscape here of anyone, I don’t see that flow of new startups or even new individuals that can support all of this. It just doesn’t exist.

The Opportunity

Baltimore has an opportunity to become a regional and even international destination for people looking to start or join entrepreneurial enterprises. But for that to happen, we need to have stuff here that can actually become a destination.

And unfortunately, the efforts currently underway are not likely to become that destination because duplicated overhead will keep each effort small and parochial.

However, if more of these efforts pooled their resources and talent – and most importantly identified a BIGGER and more IMPORTANT vision for what it is they are trying to achieve, there would be many positive effects, such as ample governmental and foundation support. And that would be hugely helpful in funneling in the sorely lacking regional and international *human capital* that we so desperately need here!

One Possible Vision

Baltimore has an opportunity to become the hub for digital manufacturing and mass-customization technology on the east coast.

Cangialosi and Lane are already talking about supporting some basic fabrication capabilities at their proposed facility on Key Highway. Gumtow’s effort has placed fab-lab capabilities high on its priorities list. CCBC and Towson have fab-labs, though it’s my understanding they may be underutilized. If you’re going to spend money on fabrication equipment at all, it should be utilized 24×7 in order to maximize the asset.

Something bigger – like taking over the WalMart in Port Covington, or the Meyer Seed Warehouse in Harbor East – could support an accelerator, fab lab, and shared workspace. Thinking a little bit bigger would also have the effect of lowering per-square-foot costs dramatically, and even dramatically altering the real-estate ownership structure.

Baltimore is already home to Under Armour, and at some point in the near future (similar to what happened with Ad.com) it will start throwing off new entrepreneurs with experience in consumer products and manufacturing. Where will they go? Will we keep them here in Baltimore?

Focusing on the intersection of manufacturing and technology is important because it represents the one shot we have at rebuilding even a little bit of a middle class here in Baltimore. Because of that, you’ll find abundant support for such efforts — support that can further reinforce Baltimore’s reputation as an international destination for digital and manufacturing.

The More the Merrier?

I am a fan of placing many, diverse bets rather than making a few large ones. But it’s also important to make strong bets. Unfortunately, Baltimore is right now setting itself up to have many weak positions instead of a smaller number of stronger ones.

I strongly urge the folks leading these efforts to get to know each other and coalesce around a bigger unifying vision that can turn Baltimore into an important regional and international destination for entrepreneurs.

Because without agreeing on a bigger vision, it’s likely that these efforts – each led by well-meaning individuals but with individual motivations – won’t ultimately amount to much, and it would be a shame to waste so much time, effort, and talent.

It can be difficult to see the forest for the trees when it comes to defining what it is we in the so-called “tech community” are trying to achieve.

The confusion begins with names: some call it the “startup community,” the “tech business community,” or #BmoreTech. Whatever. I’ve been splitting these hairs for several years now, and with the help of many others and after many personal experiences with organizing groups, events, venues, and businesses have developed a simple but powerful vision for the community.

We’re all trying to build an ecosystem that looks something like this (click to enlarge):

Before we get into the specifics of this vision, here are a few basic values that underly it:

• People are the lifeblood of the community. The ecosystem requires educated, creative people. We should strive to enrich and build compelling opportunities for the people in our community.
• Businesses generate the wealth that powers our community. Strong businesses make a strong community. We should aim to make our businesses stronger and more valuable.
• There is a role for everyone. Diversity of expertise and background is essential to a strong business community. We should aspire to have a healthy mix of product companies, service companies, business service providers, and many types of venues and events for relationship building.
• We should celebrate our successes. Celebrating successes, whether they are successful exits or just milestones, is essential to creating a community that values growth, curiosity, and experimentation.
• We should connect people together.  Trust and strong relationships are a precursor to new business formation. With strong trust relationships, we’ll have more new businesses and they will be more successful.

With this in mind, here’s how this model works, step by step. It’s a cycle, and for simplicity, we’ll start at the bottom.

1. Getting into the mix. (6 o’clock) New participants, exited entrepreneurs, investors, hackers, new entrepreneurs come together via a mix of venues and events. By “venues” I am talking about spaces that offer opportunities for daily, ongoing interaction between individuals. They’re “high touch” while being “low risk.” Think coworking, hackerspaces, regular café coworking, incubators and accelerators, and educational institutions. By “events” I’m talking about one-off or periodic events that afford people an opportunity to get together, get to know one another, and try new things. (Think Bmore On Rails, Startup Weekend, EduHackDay, CreateBaltimore, etc.) New investors can participate in angel groups and pitch events.
2. New business formation, access to capital. (9 o’clock) With trust, exposure, and experience, new businesses can form. With the prolonged exposure made possible by the “mix” phase, entrepreneurs can make more informed decisions about who to go into business with and have likely had more time to refine their ideas before ever beginning. This means a lower failure rate for new startups than in a less-developed ecosystem. As for investment capital, some will come from exited entrepreneurs, some from venture capitalists, seed funds, and governmental initiatives like TEDCO and InvestMaryland. We should aim to connect investors with nascent businesses. This will happen naturally to some extent in the “mix” phase, but we should consciously encourage it; bootstrapping should also be an option.
3. Business growth. (12 o’clock) Some companies will grow to become strong product companies, others will become service companies. Some people want to grow their businesses to sell them, while others just want to build and run a great business. These approaches are all valid. We should celebrate the formation and growth of all of the companies in our ecosystem.
4. Entrepreneur exits. (3 o’clock) Some entrepreneurs will seek the opportunity to exit their businesses and capitalize on their growth. This is most lucrative with product companies. When these exits occur, we should celebrate them as successes of the community as a whole.
5. Entrepreneur returns to the mix. (6 o’clock) Exited entrepreneurs should be encouraged to re-engage with the community, either as investors or as active entrepreneurs to form new relationships and new businesses. The cycle starts anew.

That’s really it. If we can make this cycle work, we’ll have a thriving entrepreneurial ecosystem in Baltimore. (This is the exact same cycle that made Silicon Valley great, and is now working in places like Boston, Austin, and New York.)

That’s Great, But Where Do We Stand Now?

We have much of what we need in place: venues, events, investors, and businesses. But the two things we have most lacked are a cohesive vision for how this cycle is supposed to work, and also the last link in the cycle – systematically re-engaging entrepreneurs into the ecosystem.

However, just today came the news that Greg Cangialosi and Sean Lane are forming a startup accelerator in Federal Hill. That’s an example of two successful entrepreneurs getting back into the mix and re-engaging. We need more of that. But we need to make it easier and more attractive for entrepreneurs – there need to be obvious on-ramps and channels. We’re starting to get that in place.

My hope is that this vision, which I have shared in one-on-one conversations with many friends and leaders to much enthusiastic agreement, can now take root as the underlying force that animates our community.

Role of the Greater Baltimore Technology Council

There’s been much discussion about what the role of the Greater Baltimore Technology Council should be, and I submit that this vision, as I’ve articulated it here, is what the group has been moving toward for the last three years – and with Jason Hardebeck (who is himself an exited entrepreneur) at the helm, I believe we can move towards it more quickly now.

The GBTC’s job is to:

1. Help build and protect the ecosystem. GBTC should be a watchdog that ensures the ecosystem has the right pieces in place and that they have what they need to function properly. This means working with government, educational institutions, and others to ensure that the conditions required for the ecosystem to thrive are present.
2. Accelerate the cycle. The faster this ecosystem operates, the more successful we will be. Specifically, GBTC should connect people together, and celebrate our collective achievements, and help pull our educational institutions into the ecosystem. Ultimately this will pull in more smart, creative people, accelerating the cycle further.
3. Make our businesses stronger. By connecting our community together better and providing venues, events, connections, and celebrating our success stories, GBTC can help to make each of our businesses stronger and more robust. This also means connecting businesses to service providers (HR, insurance, accounting, legal) and mentors who can provide value.

For all the drama and hand-wringing, it really is this simple!

Some have wondered whether they “belong” in the GBTC. That’s something every person and entrepreneur has to decide for themselves; there are obviously many valid and valuable ways to participate in this overall vision that are outside of the scope of the GBTC. However, if you care about growing and protecting this ecosystem, and if the group can help your business grow and succeed, I’d encourage you to lend GBTC your support; it just makes good business sense, as GBTC is the only group that has been tasked with this important work.

I know that others in positions of leadership in Baltimore’s tech business community (and at GBTC) share this vision. I encourage your comments and feedback, but before reacting, you might take some time to really think this over. This is something I’ve been looking at for several years, and based on everything I know, this is the right way forward.

The Rest of the Story

Oh, and there’s one more thing.

We all want to prime this pump and get this vision more fully underway, but I also think it’s reasonable to ask how Baltimore’s tech ecosystem fits into the bigger scheme of things. What relationship should we have with other ecosystems, in our region and around the world? Is the point to win or are we trying to thrive? I’ll be touching on this topic in an upcoming post, and it should help to clarify how this vision makes even more sense for Baltimore.

I’ve been vocal about the 2011 Mayoral Race in Baltimore. It’s an opportunity to break free of the machine and finally put the city first.

But there’s a sorry timidity in Baltimore politics. Everyone agrees we need change. But too many are resigned to the way things have been, and whose “turn” it is. Who owes who favors. But this is a democracy, you say. Every vote counts, right?

That’s not how things have been. In Baltimore, the fix has always been in. However, last year we started to see the machine creak. Upstart young candidate Bill Ferguson unseated 27-year incumbent George Della. Gregg Bernstein defeated long-time incumbent Pat Jessamy. Cynics would point out that Ferguson was adopted by a clique of developers, or that Jessamy ran a horrible, entitled campaign. But still, this wasn’t how it was supposed to be.

There is other evidence of the decline and fall of the system. Ridiculous and incompetent Belinda Conaway filed a $21M suit against a blogger – which backfired. Now her challenger Nick Mosby has a real shot at upending the ludicrous and long-time Conaway “three bears” platform. And her father Frank appears more ridiculous every day.

I want more for Baltimore. That’s why I’ve supported Otis Rolley in his campaign for mayor. I’m simply tired of business-as-usual in Baltimore.

Specifically, I’m tired of developers being offered tax breaks in exchange for campaign contributions. I’m tired of city contractors being given lucrative no-bid contracts in exchange for campaign contributions. I’m tired of the same old tribe of corrupt, cynical power brokers doing what they have always done.

A vote for Otis is a vote for new blood – and for entirely different people. Don’t kid yourself. When you vote, you’re not voting for policies or a platform. You’re voting for a power structure. You’re voting for a group of people.

• Stephanie’s people: out-of-state contractors, developers, city contractors, democratic party operatives, county-based people with interests in the city, friends of her father’s, the Governor, the Governor’s brother, attorneys, KAGRO (the trade group that represents the Korean corner-grocers profiting from Baltimore’s food deserts), casino operators, scrap metal dealers, city employees. These people have either “paid to play” or are actively benefiting from the decline, fall, and eventual ruin of Baltimore – or want to have a finger on exactly how Baltimore is run.
• Otis Rolley’s people: real citizens of Baltimore (rich and poor; more individual donations than any other candidate); tech people, urban farming people, entrepreneurs, designers, patrons of the arts, folks from ALL of Baltimore’s neighborhoods.
• Catherine Pugh’s people: contacts from her work in Annapolis, aerospace contractors (?), some decent and concerned folks throughout Baltimore, a computer repair shop on Fayette street, Scott Donahoo (used car dealer).
• Jody Landers’ people: folks primarily concerned with the property tax issue, strong base in NE Baltimore, realtors, and many individuals associated with real-estate issues and encouraging residency in the city. (Ed. note: this post previously made reference to Live Baltimore, on whose board of directors I serve. There was no intention to associate Live Baltimore with any candidate or agenda.) Not many others.

I like and respect Jody Landers and Catherine Pugh. However, I had hoped that Jody would weigh his chances, drop out of the race, and back Otis. I, and others, asked him to do just that. And I think Catherine Pugh can do more for Baltimore by continuing to serve as a State Senator in Annapolis. She had nothing to lose by running for Mayor.

The conventional wisdom (The Sun, with its one poll and its feeble, lackluster endorsement of Rawlings-Blake) says that the fix is in, and we should just accept our fate.

There is one way that this race can end differently, and that is to turn out votes for Otis Rolley tomorrow.

The same set of jaded old political pundits (Barry Rascovar, Frasier Smith, Matthew Crenson – I’m looking at you) who will tell you that the “race is in the bag” for Stephanie are the same ones who also predict that turnout will be atrociously low on Tuesday.

Wonder why that would be? Maybe folks are tired of being told how to vote, and that races are over before they start.

It’s true. The internet and social media are not the drivers of voting behavior in Baltimore yet. But the Ferguson, Bernstein, Mosby, Ramos, and Rolley candidacies have received a boost from discussion by “networked citizens” that is unprecedented in Baltimore. And that’s something that the Sun’s lone pollster and our 1980′s era political pundits seem incapable of understanding. And the sentiment on Twitter has been overwhelmingly in favor of Otis Rolley (with almost no mention of Sen. Pugh, and few positive comments for the Mayor.)

It’s impossible to predict the outcome of tomorrow’s race. But know this: YOU can change it. You have a voice. Go vote. Get others to vote. Baltimore deserves that.

And beyond tomorrow, there’s another truth: 5th most violent, the 6th dirtiest and the 7th most murderous is no longer good enough for Baltimore.

To all those who say “stay the course,” please get out of the way. Baltimore deserves the best. We’re done waiting.

Check out Tom Loveland’s insider view of this election (and accompanying post). The reality will surprise you.

Otis Rolley delivers this powerful “closing argument” on why you should choose him as your next Mayor.

Otis shows his deep love for Baltimore, and understanding of cities, at TEDxMidAtlantic 2010.

A lot of people talk about innovation in terms of fulfilling an unmet market need. Specifically, there’s a lot of emphasis on “solving problems.” (I’m looking at you, Dave McClure.) The theory is that entrepreneurs should work on solving a problem that lots of people have, and not get too focused on some technology. That’s fair advice.

However, when entrepreneurs hear this, their first instinct is to often to go ask people about their problems and then try to solve them. Or they look for markets where there is a lot of money being spent.

“The best innovations are those that solve a problem that people didn’t even know that they had,” says Paola Antonelli, curator of design and architecture at MoMA. Twitter certainly falls in this category. In fact most people were sure they didn’t need Twitter, but now it’s a central part of our media landscape.

This class of innovation is the sort you have to shove down people’s throats at first, but then changes the world forever. And they’re tricky to find because no one will tell you they need them. And there’s no market study that outlines the opportunity.

Thinking about this, and stealing some good ideas from design thinking pioneers like Don Norman, Tim Brown, and Daniel Pink, I’ve settled on four key elements that entrepreneurs can use to think about innovation: design, affordances, emergence, and appeal.

Design

Steve Jobs is famously quoted as saying, “design is how it works,” and he’s right. How it works is determined by the design specifications and constraints. If it is software, the major design elements include aspects like synchronous vs. asynchronous, private vs. public, one-to-one vs. one-to-many vs. many-to-many, market size, viral reach, and mode of access. There are many other elements that determine the nature of a product’s design.

The outward aspects – how it looks and feels – are important insofar as they impose an additional set of operational constraints: what’s possible, what’s most likely, how the “happy path” feels, and how brittle the experience is.

When most people think about design, they think about “how it looks.” We’ll get to that in a minute. When you think about design, you really are determining “how it works,” and it’s the most critical part of creating an innovative product.

Affordances

Affordances are the possibilities that a particular design allows. If your product allows for a particular use, then its design affords that possibility. Sometimes there are negative affordances (a part allows for a hinge to open too widely, possibly damaging the product), as well as positive affordances (an iPod Touch can display streaming video, so it afforded the possibility for HBO to make a mobile subscription TV app.)

Every design offers a wide range of affordances, and you should think critically about what they are.

Emergence

Sometimes a design enables new behaviors that its creators did not predict. Users of the product start behaving in a new way that was not anticipated, though it is allowed by the original affordances (say hashtags on Twitter).

Sometimes the emergent behavior is incorporated back into the original design (such as when Twitter adopted hashtags and @ replies, and tracked their trends).

Emergence is usually a happy accident. Biz Stone, co-founder of Twitter, says, “always allow a seat at the table for the unknown.” That is an excellent design goal. By leaving a few doors open, one allows for this kind of emergent behavior to occur, and to capitalize on it.

Designers almost never consider all of the emergent possibilities that their designs afford. Being open to emergence, and incorporating it into later designs, is key to innovation.

Appeal

This is really a subset of design, but it’s worth discussing all by itself. Your product should have curb appeal and create an emotional connection with people that causes them to return to it again and again.

The finest Swiss clockwork will not go anywhere if it is packaged in an ugly shell. While design is “how it works,” your product’s human appeal has everything to do with “how it works with people.” Because without ongoing engagement from people, most products cannot survive.

So, how it “looks” certainly matters, but only insofar as it affects its ongoing appeal, and “how it works with people.” We know the best products are those that create that emotional, nearly-religious connection, and this can’t be overlooked.

Utility Is Difficult to Predict

I think asking about utility is often the worst way to evaluate a design in its early phases. “Why would I use this? What’s it good for? Who needs this?” are questions that are worth contemplating, but it’s also OK if the answer is “I don’t know yet.”

If a design affords a range of emergent behaviors, if it can be distributed to a large group of users, and it can be made appealing and inspire devotion, odds are it’s something worth experimenting with. The odds that the ultimate utility of an interesting design will exceed early predictions is very high.

I love engineers, and do some engineering, but engineers are particularly prone to evaluate concepts in the frame of “how is it different from XYZ that already exists,” or “what technology does it employ?”

The success of the Wii is one of the wins that stymied many engineers. “The graphics sucked, the games were primitive, and there were better technologies on the market.” And those things were not the point. The Wii won because of its design, it affordances, its appeal, and the emergent behaviors (and user communities) it enabled and reached.

So be playful in your designs. Give things a chance. See what happens. Learn from emergent behaviors. And always leave a seat at the table for the unknown.

Combinatorial Innovation

There are so many new technologies today: tablets, geolocation, video chat, great app frameworks. It is easy to cherry-pick off “combinatorial” innovations that seem compelling, and can maybe even be monetized readily.

But all those innovations are inevitable. If our technologies afford a certain possibility, they will occur. “That’s not a company, that’s a feature,” is one criticism I’ve heard of many “startups.”

These combinatorial, feature-oriented “X for Y” endeavors are often attractive because they can often be built quickly.

Startup Weekend events send an implicit message that a meaningful business can be fleshed out in just a couple of days. And I argue that is not true. That might be a good forum to get practice with building a quick combinatorial technology and working with others, but a real innovation, much less a meaningful business, takes real time.

I think people are often looking in the wrong places for innovation, often because they don’t really take the time to do the homework, observation, and deep reflection necessary to arrive at a true insight. We want things to be quick and easy.

Changing Minds, and Behaviors

The biggest innovations require asking people to change their beliefs, habits, and behaviors.

iPhone: “why would I want a smartphone without a physical keyboard? It’s too expensive. I can’t install apps.”

Twitter: “what is this for? Why would anyone do this? Who cares what I had for breakfast?”

iPad: “an expensive toy. Could never replace a real laptop. Can’t run real office applications. The enterprise will never adopt it.”

Foursquare: “only hipsters and bar hoppers would ever do this. They are letting people know when to rob them. I don’t want people to know where I am.”

And these innovations have taken years of constant attention to bring to their current state. And they are not done.

One Innovator’s Story

Dennis Crowley, founder of Foursquare, was in the room at Wherecamp in 2007 where I was giving a talk about location check-in habits via Twitter (a subject I knew well because of my Twittervision service, which allowed this.)

Dennis, of course, also founded the precursor to Foursquare, Dodgeball, which he sold to Google in 2004 (they promptly killed it.)

But Dennis wanted to see his vision come to pass, and he knew it would someday be possible — though at that point the iPhone had not been released and it would be nearly two years before it supported GPS location technology.

But there Dennis was, doing his homework in 2007, studying user behavior to figure out exactly what behaviors he would have to encourage to make Foursquare work.

He asked me, “so, people are really putting their home and work locations formatted inside tweets in order to update their location?”

“Yep, a few thousand times a day,” I replied.

“That’s cool. That’s really cool stuff,” he said. And from that, and years of similar evidence-gathering and study, Foursquare would be born.

So, creating Foursquare took about five years. (I could have “stolen” the idea and built Foursquare myself. But I didn’t execute on that; it was his vision to pursue.) Dennis did his homework. He was prepared. And his vision preceded the technology that enabled it.

Why, not How

Real innovation doesn’t come from a weekend. It comes from passion, years of study, understanding deep insights and the “why,” and persistence in seeing something new to market, along with the marketing and cheerleading that will make it successful.

The iPad owes much to Steve Jobs’ love of calligraphy. He cultivated a sense of aesthetics because of that initial interest. He didn’t set out to “make money” but rather dedicated himself to changing the world for the better using the entirety of his humanity. Time studying art wasn’t “lost,” it was R&D for the Mac, iPhone, and iPad.

Many of today’s entrepreneurs could stand to do less “hustling” and more reading, exploring, reflecting, and gathering input — and when it is time to make stuff, set their sights as high as possible.

There is more to this world than money, and there are countless opportunities to make it a vastly better place. Rather than using our CPU cycles just playing with combinatorial innovations, let’s devote ourselves to making the world as amazing as possible. Try to take time to reflect on how you can make the world better, and not just on what current technology affords.

The biggest problem facing American cities is a lack of imagination, and it is rooted in a clinical diagnosis.

The human brain is well suited to two basic tasks: raw survival and creative problem solving.

Raw survival is mediated by the amygdala, a small almond-shaped segment of the early human brain. The amygdala well suited at playing zero-sum games (ones where there can be only one winner and one loser).

Our frontal cortex, by contrast, is relatively new, and is the center of imaginative and creative thinking.

It turns out that prolonged stress diminishes the function of the frontal cortex and shifts more brain function to the amygdala.

Neuroscientist Bruce McEwen coined the phrase “allostatic load” to characterize the condition of being under continual stress – particularly stress for survival. Being in this state of hyperarousal floods the body with adrenalin and cortisol, and it can be quite energizing.

Unfortunately it has the effect of diminishing the function of our frontal cortex, and enhancing the fight-or-flight impulses mediated by the amygdala.

Many city leaders in the United States have been raised and trained under conditions of allostatic load. This kind of prolonged stress causes people to make defensive, pragmatic choices rather than perform the kind of long-term, imaginative thinking required for good leadership.

“Failure of Imagination”

The 9/11 Commission Report concluded that the reason that the September 11, 2001 attacks were not prevented was because of a “failure of imagination.”

Is it surprising that the government of the United States, embroiled as it was in name-calling and a plethora of stop-the-other-guy tactics, failed to imagine the possibility of a motivated terrorist organization?

How imaginative can the country be when our primary concern is beating out the other party? Our amygdalas have been in charge when our frontal cortexes should be front-and-center.

Baltimore

When I hear government officials, including our current Mayor, talk about how schools, services, and safety are all that people want, I hear allostatic load talking. It favors expedient answers, not the best answers. The best answers would be those that used creative problem solving to realize a new future that few dare envision.

Competent services efficiently delivered are not enough. We need imagination. We need creativity and the power of a dream state. We need politicians and press that have the ability to look beyond the day-to-day bickering of politics and into what it means to be an effective city on planet Earth in the year 2020.

To do otherwise is to sell our city short. I don’t know about you, but I want my leaders to use their whole brains, not just their flight-or-flight reflexes.

You can read more about allostatic load in this article, “Is the life you’re living worth the price you’re paying to live it?” in Harvard Business Review, as recommended to me by my friend Shuchi Rana.

Thinking about what works for entrepreneurs and what doesn’t, it occurred to me that it’s not always enough to do the right things. You have to do the right things in the right order.

That sounds hard. It is tough enough to know what the right things are, without also knowing what order to do them in.

But the order matters. Adding a particular investor first helps you get the interest of others. There is a right order to seek investors.

There is a right order in which to seek press and PR for your products, and possibly a different order that’s best for your company as a whole.

You could call it “strategic,” but that implies that it might be hard to figure out, or that a wrong move might cost you dearly. That’s probably not quite right; but there is usually one story that’s better than the others.

I think in the end we are all just telling stories: about ourselves, our companies, and our products. We tell a story to prospective employees, and all sales is really storytelling.

So here’s the trick: tell a good story. If you tell a story that has good characters doing interesting things in a compelling order, you’ll win.

And the inverse is also true. Tell a sad story, or a boring one, or one where the elements don’t build towards a climax, and odds are, you won’t get very far.

So the next time you’re worrying over strategy, or wondering how to get investors interested in what you’re doing, start thinking about your story: the characters, their beliefs, the heroes, and the villains.

Write a story that motivates you, and odds are, others will want to play a part too.

Public education in America has long been the subject of hand-wringing and now, after over 100 years of the same model, it’s time we finally recognize what has worked and what has failed. Education is, in a sense, a kind of technology, and it’s time to ready its next version.

I’ve recently been asked to participate in some discussions about innovation in education; my mother co-founded a primary school in 1980 and I’ve had a chance to consider these topics as a student and a thinker. Here’s precisely where I believe we have failed and what we might do to invent the next generation of education.

Failure to recognize the importance of networks

What makes a successful student? Being around other successful students. We are the average of those around us. This simple fact is what has animated desegregation as well as programs like KIPP, Head Start, charter schools, Big Brothers/Big Sisters, and private schools. If we really want to create social mobility and social justice, we need to change people’s position within the social graph to expose them to self-actualized learners and educated people. This suggests one imperative only and it has nothing to do with schools, per se: If we want children to learn, we must ensure that they are surrounded by people who value learning.

Overconfidence in Curriculum, Testing, and the Educational Machine

If a child’s success is determined primarily by their position within the social fabric, it cannot also follow that the machinery of education has very much impact. Consider that a single child surrounded by a diverse, thoughtful, inquisitive support network of adults and other children will undoubtedly flourish (assuming a base level of socioeconomic security). It is therefore incorrect to assume that the modern educational machine is necessary to produce a successful adult. We should recognize that successful learning can happen in many different ways, and not just through schools.

Confusion about what “school” actually is

The popular conception of “school” is that it is a place where we send our children to learn and be systematically exposed to an orderly program of ideas, culminating in a baseline level of performance that will prepare them for employment. In fact, school provides only a) a basic social safety-net within which children can be placed into a social fabric, b) state-sponsored childcare, c) minimal insurance of the breadth of instruction (via a curriculum), d) minimal insurance of the length of instruction (usually at least 13 years of 180 days each).  School enables some parents to participate in the workforce while insuring a basic safety net for students who would otherwise lack a supporting social fabric.

Confusion and guilt about the role of teachers

Many people intuitively understand the value of a good teacher. But look back on your own school experience and ask honestly how many truly excellent teachers you can recall. Most people will name three or four. Some might name five or six. This suggests that the best experiences in our educational system happen by accident. We all want to value teachers and the work that they do, but when performance varies so widely, it’s difficult to develop metrics that reward those who are making the most difference. Additionally, when others have demonstrated that self-directed learning is possible when children are working within a supportive social fabric, it’s not clear that the model of “teacher as the driver of learning” is sane. The child is the driver of learning, and the teacher is only an informed and enthusiastic member of the child’s social network. Children, not teachers, are the true drivers of learning; teachers are just one part of the child’s social support fabric.

Politicization of education

We have damaged both public education and social justice by conflating the two. Well-intentioned activists on the left identified public education as a civil rights issue. And certainly education is a matter of social justice. But education is a matter of one’s position within the social fabric, and we have been forced to try to use our public school system as the only available tool to manipulate peoples’ placement within it. Well-meaning bureaucrats and school boards make countless decisions that affect people’s placement within social networks – everything from what schools they can attend to what set of classes they can access. People on the right have mistaken left-wing proponents of public education as the enemy, when in fact the enemy is only the many layers of ineffectiveness that plague our system. We can only improve education when we understand the importance of social fabrics and stop fighting each other.

Historic co-opting of education alternatives by both the right and the left

Many on both the far right and left have historically chosen to opt out of public education in favor of religious education, private schools, home-schooling, or unschooling. Because they have been associated with extreme political affiliations, or with the moneyed (and oft-maligned) “elite,” many Americans have found them distasteful. Many intuitively believe that if they pull their child out of public education, they affect the social fabric of the schools they leave behind. However, many also fear that this alone is not a sufficient reason to participate in an underperforming school environment. You hear people say, “I believe in public education; that’s why I’ve got my kid in this school. I hope I’m doing the right thing.” People should put their children in schools only if they provide functional social networks for learning.

Over-reliance on causal thinking

We largely believe the myth that if you graduate as valedictorian and go to the best college that you’ll have a rich and successful life. That may appear true on the surface, but it’s arguable that more opportunities come from the social fabric that results from those experiences than from the credentials themselves. And even optimizing for “rich and successful” doesn’t necessarily translate to “happy and fulfilling.” We all know the old saw that “your degree doesn’t matter; what matters is that you have a degree.” That’s more true today than ever (at least outside of academia itself). The reason for this has more to do with our position within the social fabric than anything else. We need to start giving kids the skills they need to become life-long learners and stop trying to win some imagined game of education.

Vestigial artifacts

We educate children in an industrial model to prepare them to work in industrial environments, as if they were so many machine parts. We take off three months per year so kids can help with farm tasks. These are both obviously ridiculous notions today. So much of the system is the way it is because it has always been that way, and the system begets the system. We must break free. Learning should happen continuously and year-round, individually and in groups, and should be coupled with plenty of play and breaks.

How we might move forward

Buckminster Fuller famously said, “You never change things by fighting the existing model. Instead, make a new model that makes the old model obsolete.” This is happening right now.

First, new instructional tools are emerging. The phenomenal and free Khan Academy website provides deep instruction on hundreds of topics that kids can ingest at their own pace – and as supported by their network of peers and mentors.

Second, social tools like Facebook and Twitter enable people to self-organize face-to-face peer-driven instruction for their children. This will evolve into an effective, mainstream and apolitical home-schooling movement, and it will be a juggernaut.

People will opt out of public education because they will have found something that works better.

If we want to save the mission of public education, we urgently need to get smart about the nature of school, what it is and is not, and figure out a way to offer an effective social safety net for everyone that recognizes this new reality.

The old model simply doesn’t know it’s obsolete.

Newly-elected Maryland State Senator Bill Ferguson was recently named to the Baltimore Business Journal‘s Power 20. This week they asked me, as a friend of Bill’s and member of a previous Power 20 cohort, to comment on Bill’s relationship with and use of power.

“Bill is a curious, humble, and earnest young man, and he represents a true shift in how power is conferred in this town,” I said. “He didn’t work his way up through the ranks and spend a few years as a city council person, or wait his turn. Bill was able to win because of a shift in political power that’s taking place right now. He derives his power from the people, not from the system.”

Political power is now being conferred through the accumulation of weak and strong ties with citizens, and no longer by top-down power structures, power-brokers, and kingmakers. Don’t get me wrong; those folks still have an impact (they did in Bill Ferguson’s race – they got behind him when it was clear he was onto something), but that impact is waning. And things that were previously unthinkable are now possible.

It may seem like hyperbole to compare the situation in Baltimore to what took place over the last three weeks in Egypt. But it’s an apt comparison.

For decades in both places, people have felt marginalized by a top-down, tone-deaf government that was more interested in its own well-being than that of its citizens. In both places, decades of neglect and mismanagement have led to a serious crisis of confidence.

People are fed up. They’re tired of feeling marginalized, the failed programs, the broken promises, the lack of accountability and the inability to implement imaginative solutions. For 60 years, Baltimore’s population has been in decline, and places in decline have not had the benefit of oversight, dollars, or creative leaders. Instead, corruption (explicit or implicit) festers.

The Perfect Storm

Several factors are emerging all at once:

• Young people want to live near their work and are tired of commuting (and they’ll accept a pay cut to do it)
• Our roads are full and can no longer be meaningfully expanded due to lack of space and funds
• Fuel costs are projected to rise as China’s demand grows exponentially
• Online networks are having a meaningful impact on real-world relationships and politics

These factors, combined, have made Baltimore the most important jurisdiction in Maryland – practically overnight. Yet our leadership has not caught up with this reality.

Baltimore’s recent rise to relevance combined with the power of communications networks will create stark shifts in the power structure.

Two Kinds of Leaders

Today we have a choice between two kinds of leaders. We can choose between the leaders that the system hands us, or we can choose to put our faith in new, emerging leaders with whom citizens have a legitimate connection and a voice.

It is sadly telling that Mayor Stephanie Rawlings-Blake’s much-promoted (Orwellian, broadcast-oriented) Safer City social media campaign follows just one person on Twitter: the Mayor herself. And it has just 78 followers. Why? Because it’s all for show, and no one legitimately cares about a program to mitigate a problem – people actually want to solve it at the root. To hell with a Safer City: give me a city where everyone can earn a living, and I can bet you it’ll be safer.

But our politicians don’t know that, because they have not taken the time to benchmark ourselves against other cities or learn from best practices elsewhere. Baltimore has more cops per capita than any other city. Why is that?

Because we need them. Why do we need them? Because we have a lot of crime. Why do we have a lot of crime? Because we have no middle class. Why do we have no middle class? Because we have not seriously focused on enabling small business formation, which is the number one driver of jobs. Instead we have given tax handouts to fatcat developers so they can build big projects and enrich their cronies.

Yes, clearly the cure is more cops. As the Mayor told the Baltimore Sun’s Justin Fenton, “Maybe we could do without as many officers, but that’s not what the public wants. They want more patrolmen on the street. They want more police in the neighborhood.”

No, Madam Mayor. What the public really wants is for these root cause issues to be addressed. It takes true leadership and understanding to go beyond just treating the symptoms.

Accelerating Change

Some have called the recent events in Egypt “the Twitter and Facebook revolution.” A few have scoffed at the idea that these tools could spark a revolution and cite eons of revolutionary precedent as proof. But it’s a mistake to dismiss their role.

Online networks are accelerants. They create connections passively where none might otherwise exist. Critical mass for change comes when the density of connections between people reaches a threshold level. Ideas spread between networks instantly. What might have taken 10 years before now takes 1 year.

The Soviet regime could never have survived in the age of networks. Iraq would have collapsed under its own weight if given time and these tools.

And the same repressive structures will fall in Baltimore, for the same reasons.

To quote Gandhi: “First they ignore you. Then they laugh at you. Then they fight you. Then you win.”

David Lee Roth

“He who knows how will always work for he who knows why.”
- David Lee Roth

There are 168 hours in a week and you must decide how to spend them. You’ll probably want to spend some sleeping and eating. What will you do with the rest?

Many people that work with technology pride themselves on knowing how to do things the best way, with the best tools. In fact, the history of technology and its evolution is all about “how” and finding new, better ways to do things.

But in some important ways, “How” is the enemy of “Why.” Why should you do one thing instead of another thing? Why is it sometimes important to choose one technology over another? Some technologists would argue that it’s important to choose the better technology. Better for what?

After about age 15, I have always bristled when people called me a “tech guy.” And I wasn’t sure why. While I may be (on the best days) intelligent enough to pay attention to and use technology well, and maybe to have read a thing or two about algorithms and software, I always felt offended by the label. It was as if people were saying that I knew “how” to do things, but that I didn’t know why.

But I do know why. I’ve read enough philosophy, literature, and scripture to have a sense of what we should be doing on this earth. So calling me a “tech guy” feels wrong. I’m as much of a “why” guy as I am a “how” guy. They’re not mutually exclusive.

People who really know “why” often end up with real power and wealth. To save time, the “why” progeny formed a tribe. They go to the right schools and give each other important-sounding jobs. And they control many people who know “how” (but who may not yet know why.) Too often, though, the offspring of powerful people don’t really know “why.” They took a shortcut and there is none.

I spend a lot of time with tech people; in tech conferences; in the tech community. And many of those people know how to do a great many things. Fewer know “why.” Some have yet to realize it’s worth knowing. That’s OK, because learning why takes time.

It’s troubling to hear good, smart tech people get into the minutiae of a “how” question that doesn’t matter. (For me, home media usually falls into this category.) When I was younger, I might have had time to figure out the details of streaming movies to three televisions. Now I just don’t care. This is why Apple is making a fortune on its products. They generally deliver good results without requiring people to waste time on the details. (Steve Jobs knows both “why” and “how.”)

Here’s a challenge, tech people: learn “why.” And understand that “how” sometimes comes at the expense of “why.” You need to balance your priorities between both and choose how you’re going to spend your time each week. If you know only “how”, and never take the time to know “why,” rest assured you’ll be working for someone else who does.

As a tech-aware person you have a head start, because today it’s not enough to know only “why.” Someone who may know why but excludes technological study from their life can’t understand the world properly today because technology shifts so quickly. Sometimes things that once were important simply become obsolete.

Sometimes I talk to tech people who think they don’t have any real power because they are not part of the old-school power-tribe. But nothing is further from the truth, for inherited power is not real power.

No one has more power than someone who knows both “how” and “why.” Become that person and you change the world.